Focusing on training people so that people can focus on training animals!
“Animals deserve the best care we can possibly provide. Training should not be considered a luxury that is only provided if there is time; it is an essential part of good animal care. Just as one would never consider developing an animal care program without a veterinary component, a nutritional component, a social component, and an environmental component, nobody should consider caring for an animal without a behavioral management component integrated into the program.”
- Ken Ramirez, from the introduction to Animal Training: Successful Animal Management through Positive Reinforcement
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