Dear Fellow Clicker Trainer,
As the holiday season approaches and the calendar year ends, we would like to take this opportunity to thank you.
We thank you for your business, of course. More importantly, we thank you for your overall commitment to positive reinforcement training. Whenever a package leaves our warehouse and makes its way to you, we are thrilled to know that you are standing by that commitment. What thrills us even more is that the contents of each package will help improve the quality of life of the animals in your care.
Over the past year, we have sought to build on our commitment to you. We renewed our customer service focus, improved our website and communication, and enhanced our brand, all to place greater emphasis on our company philosophy and values. No change was more significant than the introduction of our slogan "Train better." This new slogan attempts to pinpoint why you trust us as a resource: our belief that no matter what skill level, there is always an opportunity to improve. As long as our collective goal is to improve the lives of animals, there will always be opportunities to make the quality of those lives just a little bit better.
The constant pursuit of improvement inspires us as a company. Every time you read an article, purchase a product, enroll in a Karen Pryor Academy course, or attend ClickerExpo, our message of positivity continues to spread. For that, above all else, we thank you.
In 2014 and beyond, we look forward to improving the way we serve you and the animals in your care. Have a wonderful holiday season and a happy and healthy new year.
Karen Pryor
And The Team at Karen Pryor Clicker Training
Karen Pryor is the founder and CEO of Karen Pryor Clicker Training and Karen Pryor Academy. She is the author of many books, including Don't Shoot the Dog and Reaching the Animal Mind. Learn more about Karen Pryor or read Karen's Letters online.
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